Category Archives: Networking
Social Raves | Social Search Engine
I had a nice chat with Robert Bolongaita, president of Social Raves, yesterday. Social Raves is a social search engine for local brands and businesses, helping them to be found and discovered through mutual recommendations between family, friends, and everyone in their social network. I love it because local businesses (your local business!) can utilize [...]
Complimentary Signature Brand Audit
Are you spending money on marketing and not sure how effective it is in bringing in new customers? Do you know why your customers really buy from you? Are you following a defined marketing plan? If you haven’t considered marketing in a systematic way, then complete the form below to receive your complimentary Signature Brand [...]
Part 3 – Four Marketing Pillars that Matter Most in the New Economy
This is the third post in the series. Read part one. Read part two. Over the next several posts, I’ll be detailing four marketing pillars that matter most in the New Economy. I’ve given my “Four Pillars” presentation numerous times over the past two months and, more than ever, believe that NOW is the time [...]
Oct 21 | Endless Referrals Live
My friend Todd Pillars of Todd Pillars Consulting is hosting an event that everyone who is in a business or industry where referrals and word-of-mouth marketing are important should attend. On October 21, acclaimed writer and speaker, Bob Burg, comes to Toledo to give his popular Endless Referrals Live presentation. Endless Referrals: Never Run Out [...]
P2P still important in small business
There’s no doubt that the Internet and social media has changed the dynamics of small business. But, I’m here to tell you that small business, any size business for that matter, is also still about P2P, people-to-people. Meeting someone face-to-face, shaking their hand, looking them in the eye and developing a trusting relationship. In honor [...]
AdWORKS is Coming
Come to learn how to be a part of the biggest Marketing & Advertising opportunity in Northwest Ohio at the AdWORKS Kick-Off event Thurs., June 25. This social hour is free to attend by all. Ad Club of Toledo President, Sara Shiels and I, along with other Ad Club members, will be unveiling all the [...]
Smart marketing in a tough economy
Last week I had the distinct honor and pleasure of participating on a marketing panel organized by Leasa Maxx of Maxx Marketing & Design and the Maumee Chamber of Commerce. On the panel with me were three very talented marketing professionals: Susie Joyner, marketing manager at Allshred Services; Deborah Rasmusson, director of vocational services for [...]
Toledo Tweetup
If you are on Twitter and want to meet face to face with other Toledo-area Twitterers, come to the second Toledo Tweetup organized by Damian Rintelmann of Hart Associates. The very first ever Toledo Tweetup was held at The Blarney downtown and had about 20 people attend. Help make this one even better. I’m going. [...]
